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🛜 Xfinity Account at Goodby Silverstein and Partners
🤝 Account at Gaucho Creative
🍴 Brand Marketing at Williams-Sonoma, Inc.
🧴 Influencer Marketing at Curology
📚 Economics, Communication at UC Santa Barbara
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Oversaw making of “Wickedfinity” messaging and 50+ paid social assets, GS&P (October 2024)
Founded UCSB Department of Economics social media presence for 2,500+ member audience (January 2022)
Acted as project or account manager for three contracted client teams: Adobe (June 2022), Monet (September 2021), and Products By Women (June 2021)
Executed first-of-its-kind 150+ asset organic social IAT campaign in partnership with Xfinity Olympic and Paralympic athletes, GS&P (July 2024)
Organized Trolls-tacular exclusive pre-screening of Trolls 3: Band Together presented by Xfinity Rewards, complete with glam station and troll-hair arch, GS&P (November 2023)
Handpicked home goods for A-list celebrities Stephen Curry and Hailey Bieber at Pottery Barn, Williams Sonoma, Inc (June 2022)
Mastered brand voice, legal idiosyncrasies, messaging of Xfinity Internet and Xfinity Mobile brands across broadcast and online platforms, GS&P (May 2024)
Designed 30+ merchandise assets for two UCSB departments, Gaucho Creative Marketing Group (May 2023)
Sourced and facilitated 25+ influencer marketing deals totaling $37,000 in 6 weeks at Curology (May 2021)
Technical
R, Excel, Qualtrics, Drupal, Google Ads, Amplitude, Mailchimp, Figma, Adobe Suite (Photoshop, InDesign, Illustrator, Fresco), Salesforce
Professional
Cold-Pitching, Copywriting, Email Marketing, Social Media Management (Instagram, Facebook, TikTok, Twitter), Event Marketing
Management
Notion, Asana, Google Suite, Microsoft Office, Zoom, Slack
Classical, Jazz Music Performance
When not glued to my Google Calendar, I like to bake sourdough bread, play the clarinet, perform, and use my marketing/graphic design skills for personal projects. Click on the links above to see what I’m up to!
https://www.instagram.com/p/CpdH5CqJIw2/
